Dimplex Ignite Optiflame 50” Frameless Built-In Electric Fire - Black | XLF50EU

• ComfortSaver® Heating SystemThe patented ComfortSaver® ceramic heating system uses 11% less energy than the leading quartz infrared heater by automatically adjusting fan speed and heater wattage to safely and precisely match the requirements of the room.
• Color ThemesChoose from a variety of brilliant color themes or cycle through a range of colors using the prism mode, freezing on the hue of your choice.
• Heat BoostQuickly warms a room by delivering maximum heat output for a pre-determined amount of time.
• Year-round comfortEnjoy the ambiance of the flame with or without the heater for year-round comfort and enjoyment.
• Media BedDiamond-like acrylic ice ember bed chunks sparkle with the reflected light.
• Edge-to-Edge GlassClean-face design offers flawless panoramic views.
• Multi-Fire XD® Flame EffectMulti-Fire XD® Flame Effect A true alternative to gas, the patented Multi-Fire XD™ flame effect accurately reproduces a natural flame

Transform your living space with this stunning, frameless electric fire, designed to provide a sleek and modern focal point for any room. Its advanced flame technology creates a remarkably realistic and cozy atmosphere, while the intelligent heating system ensures your home stays perfectly warm and energy-efficient. Whether you want to enjoy the soothing visual of dancing flames on a summer evening or need a quick boost of heat during the winter, this versatile fireplace offers year-round comfort and effortless style.

Fast, reliable nationwide delivery at Expert Irwin Electrical.

We deliver nationwide across Ireland between 3 - 7 business days depending on the product

Small Appliance & Tech Deliveries

• Delivery typically within 3–5 working days
• Delivery by local couriers, an Post, DPD, Primeline and GLS
• Tracking details will be updated on your order when available

Large Appliance Delivery

• Delivery typically within 3–7 working days
• Click & Collect is also available for Large Appliances
• Delivery times can be extended due to external couriers planning and routes
• Old appliance recycling available (WEEE compliant). We ask that your old appliance is uninstalled and ready to go

Need assistance? Our local store teams are available to help with delivery queries and aftersales support.

For full details, please see our Delivery Information page.

At Irwin Expert Letterkenny, we want you to be fully satisfied with your purchase. If for any reason you are not happy, you may return your item subject to the terms below. 

Returns 

We accept returns within 14 days of purchase. 

To be eligible for a return: 

• The item must be unused and in the same condition that you received it  
• It must be in the original packaging  
• A receipt or proof of purchase is required  

We reserve the right to refuse returns that do not meet these conditions. 

Faulty or Damaged Items 

If your item is faulty, damaged, or incorrect: 

• Please contact us as soon as possible  
• We will arrange a repair, replacement, or refund in line with your statutory rights  

Your consumer rights under Irish and EU law are not affected. 

Non-Returnable Items 

The following items cannot be returned unless faulty: 

• Personal care items (e.g. grooming products) once opened  
• Software, DVDs, or sealed items where the seal has been broken  
• Special order or customised products  

Refunds 

Once your return is received and inspected: 

• We will notify you of the approval or rejection of your refund  
• Approved refunds will be processed to your original method of payment  

Please allow 3–5 working days for the refund to appear in your account. 

Exchanges 

We only replace items if they are defective or damaged. Exchanges may also be offered subject to stock availability. 

If exchanging for a different product: 

• Any price difference will be charged or refunded accordingly  

Return Process 

To return your product, please contact or visit us: 

• Store: Irwin Expert  
• Address: Port Road, Letterkenny, Co. Donegal, Ireland  
• Phone: +353 74 912 9614  
• Email: info@irwinexpert.ie  

Our team will assist you with the next steps. 

Shipping Returns 

• Customers are responsible for return shipping costs unless the item is faulty or incorrect  
• Shipping costs are non-refundable  

We recommend using a tracked delivery service, as we cannot guarantee receipt of returned items.